Track Descriptions and Potential Topics
Simplifying Your Customer Relationship
It's all about the customer. See how you can deliver opportunities for your customers while improving your own business' efficiency and protecting your intellectual property.
Potential Topics:
- Software as a Service, next steps 20 Years of Software Licensing - The Evolution Continues
- Compliance and licensing - Both Make a Winning Combination
- Your Customers Ebbs and Flows - Can Your Business Weather the Storm
- Product Pricing: The Challenge in a Multi-Core Environment
- Licensing and Compliance in a Virtualized Environment
- Software as a Service - The Next Steps
- Licensing in the Hardware Environment - One Product, Many Channels
- Electronic Software Delivery, How can you Maximize your Software Assets
- Licensing Options for the Small-Medium ISVs
Enterprise Software Asset Management
Caught in the middle? See how it is possible to cut operating costs and improve end user service. Discover a host of new approaches to improving bottom line efficiency while ensuring service excellence.
Potential Topics:
- The Realities of Dealing with Multiple Licensing Modules
- Reducing Desktop Expenses in a Virtualized Environment
- Workflow Optimization - Contributing to your Bottom Line
- Managing your Software Assets - You gave the "Buck" now get the "Bang"
- Compliance - The "Trusted" Relationship - Do you Trust your ISV and Does your ISV Trust you?
- Developing Industry Standards in the World of Software Asset Management
- Integrating Two Disparate IT Systems through a Merger or an Acquisition - IT's Biggest Nightmare
- Software License Audits - Getting More and More Popular
Best Practices for Software Producers
The bar has been raised for technical experts. Discover best practices for new and evolving technology in access control, packaging and license management to meet bottom line demands.
Potential Topics:
- Top 10 Dos and Don't's of Software Contract Negotiations.
- Best Practices; Retail and e-Commerce
- Compliance and licensing - Both Make a Winning Combination
- Your Customers Ebbs and Flows - Can Your Business Weather the Storm
- Product Pricing: The Challenge in a Multi-Core Environment
- Licensing and Compliance in a Virtualized Environment
- Software as a Service - The Next Steps
- Licensing in the Hardware Environment - One Product, Many Channels
- Electronic Software Delivery, How can you Maximize your Software Assets
- Licensing Options for the Small-Medium ISVs
Macrovision's Perspective on Opportunities within the Software Industry
Join leaders in business and technology at Macrovision as they share their perspectives on the market in the next two to five years. Discover the solutions they have in store for you and your customers.
Potential Topics:
- Entitlement Management
- Software Asset Management
- Compliance
- Value of Electronic Software Delivery
- Setting Industry Standards for Software Asset Management
- Setting Best Practices for Software Pricing
- Packaging and Virtualization
- Decreasing Operational Costs
Birds of a Feather Session
Mix it up in this highly acclaimed forum. The "Bird's of a Feather" moderated discussion is always enlightened by the ideas and opinions of attendees and panel members regarding emerging topics in the software industry.
Potential Topics:
- License Management for Hardware Manufacturers
- Licensing Challenges and Industry Experiences for the Customers Perspective
- SaaS – What's the Next Step
- Disruptive Impacts on Software Licensing
- Build vs Maintain – What Drives the Decision